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 Anna Woolliscroft has run successful workshops and 1to1 sessions for social media since early 2009 and just delivered the very first BTEC Award in social media. She will be delivering an information rich overview into the benefits of using social media for business awareness and growth, looking at the big players, niche platforms and best practice for effective use.
Session - 1pm - “Is Social Media Right for your Business?”
Social media is a digital interactive space where communities share user generated content over the Internet and interact with brands, organisations, friends, and colleagues using mobile devises and computers. The phenomenon has never been more in the public eye with controversy over the recent riots, Smart phone fears and numerous overnight millionaire successes from social media platforms and apps.
Social media is intrinsically linked with all aspects of internet marketing and offers a route to market for businesses, products and services for lead generation, relationship building and unique promotional campaigns. It operates in a social, supportive, real-time environment and it’s free (most of the time)!
The most challenging thing about ‘new stuff’ is getting your head around it for the first time. Not to mention wondering what some of it is all about, how on earth do people find the time for it and so on and so forth. Well, this interactive presentation will help you find out whether social media could work for your business by understanding:
- What types of communication social media really is
- What social media platforms are available for businesses
- The make-up of social media, the etiquette and processes
- The ways social media can be harnessed to enhance your business offering
- How to develop a strategy and make it work for you
- The presentation will be packed full of tips and include successful case studies and how not to run a campaign. At the end of the session you will have a greater understanding of how to utilise social media for effective business generation and numerous ideas for creative campaigns.
Anna is exhibiting at the show and will be available after the session on stand D12 for any further questions you may have.
For further information see www.marketavenueltd.co.uk
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